The Idea Center® at PlayhouseSquare is the result of a model partnership between WVIZ/PBS and 90.3 WCPN ideastream® and PlayhouseSquare. It is located at 1375 Euclid Avenue, in the heart of Cleveland’s PlayhouseSquare District, between the Allen Theatre and the United Way building.
The headquarters for ideastream and the home for PlayhouseSquare’s arts education programs, the Idea Center is much more than a building. It is a place for creativity and education. It is a place for the arts and technology to come together in new ways. It is a place for learning, rehearsing, performing and broadcasting.
Breakthrough Collaboration and a New Model for Urban Reinvestment
Idea Center at PlayhouseSquare in Cleveland, Ohio is a breakthrough, interactive center for the arts, technology, education and ideas, and a 21st century success model for urban reinvestment through public - private partnership. The collaborative design vision for Idea Center leverages its highly visible, street front location on Euclid Avenue, the main corridor of Cleveland’s commercial, retail, and entertainment district, to inject a new, dynamic vitality to the city’s urban core.
In a partnership that is the first of its kind in the nation, WVIZ/PBS and 90.3 WCPN ideastream and the Playhouse Square Foundation have renovated the National Register landmark building at 1375 Euclid Avenue in the heart of Cleveland’s PlayhouseSquare district as Idea Center. The 1912 historic structure is transformed into a radically new kind of environment and a technology-based hub. It encompasses the 90,000 square foot Idea Center suite - an innovative, collaborative facility for ideastream and Playhouse Square Foundation’s arts education programs, integrating digital multiple media and public broadcast communication with performing arts and arts education—and 124,000 square feet of leased office space for tenants with affinities to design, high-tech, education, and media uses.
The development of Idea Center marks the continued growth and evolution of PlayhouseSquare, one of the country’s most highly successful cultural districts—the largest complex of restored landmark theatres in America and the country’s second largest performing arts center—nationally recognized for public and private investment in downtown revitalization with demonstrated economic impact.